Go Beyond Vanity Metrics.
Build a Product That Wins on Insights.

Your app is generating millions of events, but are you measuring what truly matters? Without a unified view of user behavior and commercial data, your roadmap is driven by anecdote, not evidence.

We partner with innovative SaaS and mobile app companies to transform product usage data into your biggest competitive advantage. We build the data foundations that connect feature adoption to revenue, empowering your product, marketing, and finance teams to make smarter decisions, faster.

The data partner for innovative product teams at:

Why Most Product Analytics Fails to Deliver Value

Many fast-growing SaaS companies invest in product analytics tools but struggle to connect the data to meaningful business outcomes. This leads to a common set of challenges that keeps your team guessing.

You're Drowning in Data, But Starving for Insights

You have detailed event tracking, but the data is siloed from your subscription, CRM, and financial systems. You can't see what users are doing, but you can't see why or what the commercial impact is.

Your Team is Building on a Brittle Foundation

Your data stack is a patchwork of legacy systems and custom connectors. It can't handle large datasets, leading to slow processing times, inconsistent metrics, and a lack of trust in the numbers from your product and leadership teams.

You Can't See the Full Customer Lifecycle

You struggle to connect user acquisition channels to long-term engagement and LTV. Your team can't reliably answer critical questions like, "Which marketing channels bring in our most valuable users?" or "Which features drive the highest retention?"

A Unified Platform for Product, Marketing, and Finance

We help you build a single source of truth that aligns your entire organization around a shared understanding of your customers and your business. Our solutions are built on Google Cloud technology and designed to deliver clarity and sustainable growth.

Deep Product & User Analytics

Go beyond pageviews. We help you model and track feature adoption, user flows, and behavioral cohorts to understand where customers find value, where they experience friction, and which segments are primed for growth.

End-to-End Commercial Insights

We build the data pipelines that connect the dots. By unifying product usage data with financial data from sources like Chargebee, we provide a clear, end-to-end view of customer acquisition cost (CAC), LTV, and channel effectiveness.

Powerful Embedded Analytics

Deliver actionable insights directly to your customers. We have deep expertise in building the solid, dimensional data models and scalable infrastructure required to power high-performance embedded analytics within your application.

Modern, Scalable Data Infrastructure

We architect and build the robust data foundation you need to scale. From implementing first-party event tracking with Snowplow to building a dimensional data warehouse with dbt and Looker, we ensure your infrastructure is secure, reliable, and ready for the future.

Our Expertise in Action: Powering Growth for SaaS Leaders

We have a proven track record of helping SaaS and mobile app companies build the data foundations they need to innovate and scale with confidence.

Delivering an End-to-End View of a Mobile Commerce Business

Popsa needed to move beyond bottlenecks in their reporting. We implemented Looker and built out a financial data lake, extending it to include marketing spend to give their team a complete view of customer acquisition cost, revenue, and channel effectiveness.

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Rebuilding a High-Performance Data Engine for a Global App

ROUVY's legacy stack couldn't keep up with their growth. We partnered with them to design and build an entirely new, best-in-class data platform using Snowplow, dbt, and Looker, empowering their team to own their data future.